"TG4’s obligation to reach the Irish Diaspora highlights the need to promote the diversity of culture which is provided by indigenous language broadcasters, throughout the UK and beyond.
"We believe that we should be available to the public across all of the major platforms throughout the UK and have requested the BBC and DCMS to consider post switchover carriage of our public services throughout the UK.
"Ultimately, our ambition is global. We are aware that there is a market for S4C content abroad and for promoting and reflecting a modern Wales throughout the world. For example, S4C programmes were sold to more than 30 countries during 2006 alone.
"Subject to rights clearances and the requirements of our content providers, convergence allows this to become a reality through the opening up of new digital opportunities. Last year, our website, featuring coverage of the Llangollen International Eisteddfod, received over 707,000 hits from around the world.
"Our recent call to arms for the Jones’ of the world to come together to break a world record saw us reaching, through press coverage, 27 million North Americans. It also saw participants from the US, Australia and beyond visiting Wales for the first time to enjoy our unique cultural heritage. What’s more we are now in the Guinness Book of Records!"
Click here to go directly to my personal blog page called Mordechai Razing Ziggurats, on the World Wide Web.
Click here to go directly to my personal blog page called Celtic Cult Cinema on the World Wide Web.
Click here to go directly to my personal blog page called Mordechai's Post-Evangelical-Granola on the World Wide Web.© 2007 Mark Leslie Woods